Introduction

In today's fast-paced business world, effective communication skills are one of the most crucial factors contributing to the success of both organizations and individuals alike. The ability to convey ideas and information clearly and persuade others is a vital skill that distinguishes successful professionals from others. The Certified Business Professional in Business Communication™ (CBP) course is designed to equip participants with the knowledge and skills necessary to master the art of communication in various work environments. Through this course, trainees will gain the ability to communicate confidently and effectively with teams, clients, and stakeholders, enhancing their influence and achieving organizational goals.

Objectives

• Understand the importance of communication and its role in achieving organizational goals.
• Clarify the necessity of selecting the appropriate communication method based on context and situation.
• Analyze the definition of professional communication and its impact on the work environment.
  Build effective communication strategies to overcome all forms of communication barriers.
• Highlight the importance of non-verbal communication in the workplace and its influence on professional relationships.
• Identify the conditions for using body language appropriately to enhance communication effectiveness.
• Develop verbal communication and presentation skills.
• Explain the components of successful presentations and how to achieve a strong impact.
• Solve conflicts in opinions or disputes during professional communication.
• Develop professional business writing skills to ensure effective written communication.
• Enhance phone communication skills to accomplish business tasks efficiently.
  
  

Topics

- Unit 1: Introduction to Professional Communication
- Unit 2: Structuring Professional Communication
- Unit 3: Developing Professional Writing Style
- Unit 4: Types of Professional Writing
- Unit 5: Writing in Special Circumstances
- Unit 6: Developing Verbal Communication Skills
- Unit 7: Professionalism in Using Phones for Business
- Unit 8: Non-Verbal Communication
- Unit 9: Developing Effective Presentation Skills
- Unit 10: Managing Conflicting Opinions in Professional Communication

Target Audience

• Managers and department supervisors
• All employees seeking to excel professionally and personally
• Graduates and job seekers
• Call center and reception employees